SEO and WordPress with Jen Visser

WordPressJoin us for networking and learning more about SEO from Jen Visser, Senior Digital Strategist at Stamats.

Is this you? You know what SEO is, you know it can improve your site’s ranking in search, you just never find time for it and don’t have the tools to help you get it implemented. It’s not that bad – once you get in a groove and it can even be a fun game if you’re into word puzzles.

Or is this you – you think that doing SEO for your blog isn’t authentic to how blogging is meant to be…but you’re not getting the kind of traffic you want so you’re willing to consider coming over to the dark side. Hey – it doesn’t have to be spammy, you can keep it legit.

Or are you somewhere in the middle or to the outside? Doesn’t matter – this presentation is going to cover the basics of search optimization and offer some tools you can use to make it easier to implement and evaluate in your WordPress blog or WordPress web site. If you’re not a WordPress user, there are still strong takeways, you just might have to find some alternate tools specific to your platform.

We will also take some time to do an real-life optimization exercise or two (depending on how fast you are), so bring along your laptop or tablet, have your WordPress login and password handy, and identify a couple of your existing web pages/blog articles that you want to work with. The more specific the topic of each page, the better.

How specific? My examples will all target “flower frogs”. Hopefully that is obscure enough that I’m not competing with any of you for rankings.

Wednesday, April 9, 6-8 p.m.
University Capitol Center 2520B
Iowa City


Lunch at Mission Creek Tech & Innovation Conference

Jen MyersMission Creek Festival has expanded to include a Mission Creek Tech and Innovation Conference April 4-5 this year! There’s a fantastic lineup of speakers including women in tech Michal Eynon-Lynch from Iowa City’s Pear Deck and Jen Myers from Chicago’s Dev Bootcamp.

This is an opportunity to network with women in tech during the lunch break. Box lunches from Nodo are courtesy of the University of Iowa John Pappajohn Entrepreneurial Center at Thinc Lab.

To further encourage women’s participation in the conference, JPEC is donating one free ticket to the Tech and Innovation Conference. Register for the lunch by midnight February 28 and you will be automatically entered in a drawing for the free pass. UPDATE: Congratulations, Farida, winner of the free pass!

You don’t want to miss out on this great conference, but while conference attendance is encouraged it’s not required to attend the lunch.

Saturday, April 5, Noon-1 p.m.
Thinc Lab
122 E. Market St.
Iowa City, IA


Smart Phone Photography with Sarah Neighbors

Sarah Neighbors is opening up her photography studio to Iowa Tech Chicks March 12 to teach us smart phone photography tricks. Space is limited.

“It surprises people that as a professional photographer, I use the camera on my smart phone to connect with my clients a lot. And thanks to your smart phone you have the power to connect visually with the population you serve too, whether it’s clients, investors, or competitors. Join me to discuss how to get great pictures and videos from the camera you always have with you, how to connect on social media and other digital formats using your images, and best of all, how to get your fans to do it for you.

Wednesday, March 12, 6-8 pm
Sarah Neighbors Photography

Lunch and Learn: Vector Images with Cheryl Graham

Raster versus VectorVector graphics are resolution-independent files that are used in print, Web and multimedia. Learn the difference between vector and raster images, what software to use when creating them, and for what uses they are best suited.

Cheryl Graham is a vector artist and illustrator living in Iowa City. She is an expert in all things Adobe Illustrator. Her vector work has appeared in the “Real World Illustrator” and “Illustrator WOW” books. In addition to freelance illustration, she develops online courses and tutorials for Envato, and is a senior reviewer at GraphicRiver.

Tuesday, February 18, Noon-1 p.m.
Meeting Room A
Iowa City Public Library
123 South Linn St.
Iowa City

WordPress for Beginners Workshop

wordpressA WordPress website is a great way to build your first personal blog or company website. Let Iowa Tech Chicks get you started. This workshop is for absolute beginners. No computer programming experience necessary. You do need to be familiar with web browsing and email.

What to bring:
Some images and text you would like to use on a site
Credit card to purchase a hosting service and domain (if you don’t already have one)

Sunday, February 2, 1-4 pm
C231 Pappajohn Business Building
University of Iowa

Directions to C231 (computer classroom)
From the Jefferson Street entrance, follow the hallway north until you reach the stairs.
Take the stairs to the second floor and turn left.
Follow the main hallway north.
C231 is the computer classroom on the right


Volunteer instructors REGISTER HERE.